Privacy Policy

Privacy Policy

1) Information about the Collection of Personal Data and Contact Details of the Controller

1.1

We are pleased that you are visiting our website and thank you for your interest. Below we inform you about how your personal data is handled when using our website. Personal data refers to all data that can be used to personally identify you.

1.2

The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is ora health.
The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

1.3

For security reasons and to protect the transmission of personal data and other confidential content (such as orders or inquiries), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the “https://” in your browser’s address bar and the lock symbol.

2) Data Collection When Visiting Our Website

When you use our website for informational purposes only (i.e. without registering or otherwise submitting information), we only collect data that your browser transmits to our server (so-called “server log files”). These include:

  • Visited website

  • Date and time of access

  • Amount of data transferred (in bytes)

  • Source/referral from which you reached the page

  • Browser used

  • Operating system used

  • IP address (if applicable, anonymized)

Processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website.
This data will not be shared or used otherwise. However, we reserve the right to review server log files retrospectively if there are concrete indications of illegal use.

3) Cookies

To make visiting our website attractive and to enable certain functions, we use cookies. Cookies are small text files stored on your device.

Some cookies are deleted after your browser session ends (session cookies). Other cookies remain on your device and allow us or our partners to recognize your browser on your next visit (persistent cookies).

Cookies may collect user information such as browser and location data or IP addresses. Persistent cookies are automatically deleted after a defined period.

Cookies may also be used to simplify the ordering process (e.g. remembering shopping cart contents).

If personal data is processed via cookies, processing is carried out in accordance with Art. 6(1)(b) GDPR for contract performance or Art. 6(1)(f) GDPR to safeguard our legitimate interests.

You can configure your browser to inform you about cookies and decide individually whether to accept them. Disabling cookies may limit website functionality.

4) Contacting Us

When you contact us (e.g. via contact form or email), personal data is collected. The data collected depends on the contact form used.

This data is used exclusively to process your request and for technical administration.
The legal basis is Art. 6(1)(f) GDPR (legitimate interest).
If the contact aims to conclude a contract, Art. 6(1)(b) GDPR also applies.

Your data will be deleted once your request has been fully processed, provided no legal retention obligations apply.

5) Data Processing for Customer Accounts and Order Processing

Personal data is collected and processed pursuant to Art. 6(1)(b) GDPR when you provide it to us to perform a contract or create a customer account.

You may delete your customer account at any time by contacting us. After contract completion or account deletion, data is blocked and deleted after statutory retention periods expire, unless you have consented to further use.

6) Use of Your Data for Direct Advertising

6.1 Newsletter Subscription

If you subscribe to our newsletter, we will regularly send you information about our offers. Only your email address is required.

We use the double opt-in procedure. You will only receive newsletters after confirming your subscription via email.

You may unsubscribe at any time. After unsubscribing, your email address will be deleted unless further use is legally permitted.

6.2 Newsletter for Existing Customers

If you provided your email address during a purchase, we may send you offers for similar products. This is based on our legitimate interest (Art. 6(1)(f) GDPR).
You may object at any time.

7) Data Processing for Order Fulfillment

7.1

Personal data is shared with shipping providers only to the extent necessary for delivery. Payment data is shared with payment providers only as required for payment processing.

7.2 Payment Providers

PayPal
Payment data may be transmitted to PayPal (Europe) S.à r.l. et Cie, S.C.A., Luxembourg. PayPal may conduct credit checks. More information:
https://www.paypal.com/privacy

SOFORT (Klarna)
Payments via SOFORT are processed by SOFORT GmbH (Klarna Group). Privacy policy:
https://www.klarna.com/privacy

8) Review Reminder Emails

We may send a one-time email reminder requesting a product review, provided you have given consent (Art. 6(1)(a) GDPR). You may revoke consent at any time.

9) Social Media Plugins

We use privacy-friendly Shariff solutions for social media plugins (Facebook, Instagram, Google+). Data is only transmitted when you actively click a plugin.

10) Online Marketing

10.1 Google DoubleClick

Used for displaying relevant ads and measuring campaign performance.

10.2 Google Ads Conversion Tracking

Tracks ad effectiveness. You can disable cookies or opt out via Google Ads settings.

11) Web Analytics

Google Analytics

We use Google Analytics with IP anonymization. You may opt out using browser plugins or cookie settings.

12) Retargeting & Remarketing

We use Facebook Pixel and Google Remarketing for targeted advertising, based on consent (Art. 6(1)(a) GDPR). You may opt out at any time.

13) Rights of the Data Subject

You have the right to:

  • Access your data (Art. 15 GDPR)

  • Rectification (Art. 16 GDPR)

  • Erasure (Art. 17 GDPR)

  • Restriction of processing (Art. 18 GDPR)

  • Data portability (Art. 20 GDPR)

  • Withdraw consent (Art. 7 GDPR)

  • Lodge a complaint (Art. 77 GDPR)

14) Duration of Data Storage

Personal data is stored only as long as legally required. After retention periods expire, data is routinely deleted unless further processing is justified.

 

 

 

Meet the Brand

My relationship with movement goes far beyond workouts or routines. From the very beginning, movement represented freedom to me — confidence in your own body, energy in your daily life, and control over how you feel. It was never about perfection, but about consistency, balance, and feeling good in your own skin.

That belief became the foundation of ORA.

ORA was created for people who want to move better, feel stronger, and build sustainable habits — without pressure, intimidation, or extremes. We believe fitness should fit into your life, not take it over. Whether you’re starting fresh or leveling up your routine, ORA is designed to support you every step of the way.

Our products are built with intention: simple, effective, and thoughtfully designed to help you stay active, burn energy, and reconnect with your body. No unnecessary complexity. No empty promises. Just tools that encourage movement — anytime, anywhere.

At ORA, we don’t chase trends. We focus on how movement makes you feel: more confident, more energized, and more in control. Because when you move better, you live better.

This is more than fitness.

This is your daily movement essential.

Welcome to ORA.